4 “powerhouse” secrets of a tech marketing leader with Narine Galstian
The Revenue-Driven CMO - A podcast by Chris Mechanic

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My guest today on 3-Minute Marketing is Narine Galstian, CMO at SADA Systems. Before SADA, Narine headed up growth marketing efforts for technology brands like Instant.ly and Nero AG. Narine is veteran tech marketing leader with an impressive track record, so I wanted to understand how she knocks it out of the park so consistently. My question for her is, “What are your top 3-5 powerhouse secrets for marketing success?”. Book a 30 minute call Blog posts are great! But sometimes, it’s just easier to talk it out. Reserve 30 minutes with a strategist and get 30 hours worth of value. Book a call Show notes: * Being first is more important than being perfect. Don’t spend months trying to perfect your campaigns — test, launch, iterate and gather feedback. * Approach marketing with a mindset of serving, not selling. Customers won’t forget it and will become customers for life. * What others say about your brand becomes your brand. Make sure you’re treating your customers/partners right and amplifying what they’re saying about you as a result. * Develop a marketing strategy that aligns with your business goals. Don’t live in the marketing silo — think and report out with the whole business impact in mind.