EP 10 - Go-to-Market Data with Amanda Thomas

Text us your thoughts on the episode or the show! In this episode, we talk with Amanda Thomas about go-to-market (GTM) data. How do you source it?What are the challenges and how should we be thinking about it?We also got into the challenges with data hygiene and how to build a case for the investment in it for an organization. Recorded live on May 19, 2021. Episode Brought to You By MO Pros The #1 Community for Marketing Operations Professionals Visit UTM.io and tell them the Ops ...