How to Handle Price Objections

Have you ever heard that dreaded phrase: “That’s too expensive!” When clients say that to you, it makes you instantly want to start throwing discounts at them, desperately trying to keep their business. Honestly, it’s embarrassing. But you really don’t need to discount – EVER. Here’s why ‘that’s too expensive’ is actually the best thing you could hear… Most accountants and bookkeepers are undercharging for their services. If you have never had a price objection it means you ...