Apple's ecosystem - customer value or lock-in? [S20E02]

This week the team discuss the wider impact of Apple's spring product announcements: Is Apple Card family sharing a sign they will respond to criticism more directly from now on? What's the purpose of launching podcast subscriptions if not to make profit? How does Apple exploit the 'unfair advantage' of a billion iPhones around the world to make AirTags beat the competition? How is Apple's approach differing to its competitors? Let us know your thoughts on these subjects or anything you'd like to hear covered in future via the website or Twitter. Leave us an iTunes podcast review, tell us (by email or Twitter) and Rafe will send you an exciting (and probably concrete-themed) postcard.Support 361 Podcast