#288: He Turned His 6 Figure Freelance Design Business Into A 7 Figure Agency | With Michael Janda
6 Figure Creative - A podcast by Brian Hood - Tuesdays
Ever felt like you wanted to reach out to someone, but didn't want to bother them? Maybe it was an old acquaintance, a past client, or even a prospective client you've had your eyes on for a while... Creatives typically have this voice inside our heads that says "don't do that... you'll just be bothering them". Here's something that may surprise you: That voice is usually a lying, thieving, horrible bastard who's simply holding you back from getting what you want... What's even worse is that this voice is holding your prospective clients back from the rich experience of connecting with you and all of the value you could potentially bring to their lives. If you want proof, just look at your own life. How many other people are constantly reaching out to you, bothering you with offers you don't want? How many other freelancers are "bothering" you about hiring them? How many old acquaintances are reaching out to you about meeting up for dinner or drinks to catch up? Hell, how many potential love interests are sliding into your DMs? If you're like 99% of the rest of us, those things are rarely (if ever) happening. There's a better way to handle this stuff. It's something called The Rule of 7, and it's one of the keys to the incredible success of this week's guest. This week I got to speak to a "7-figure creative" who turned his 6-figure freelance business into a 7-figure agency (which he eventually sold). He's used the Rule of 7 ethically to get more clients, stay top of mind, build trust, win more projects, and ultimately, earn millions and millions of dollars through his creative business as a designer. This is what separates struggling creatives from multi-million dollar powerhouse guests like Mike Janda. In this episode you’ll discover: How to prepare yourself for an economic downturn Positioning yourself as a freelancer to replace your day job Solving problems as a method of sales The rule of 7 The importance of meeting people in person Competition at the top levels of freelancing Understanding the market you're in to provide a valuable offer Balancing between big city freelancers and "cheap" options in other countries For full show notes, visit https://6figurecreative.com/288