How to find great startup ideas

A Product Market Fit Show | Startups & Founders - A podcast by Mistral.vc - Mondays

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Most bad ideas are born the same way. A founder says to themselves: "Wouldn't it be cool if...". I know because I did it. "Wouldn't it be cool if your workouts were automatically tracked" was the genesis for Gymtrack, my failed startup. When you do this, you are starting from the solution, not the problem. Great startup ideas come from uncovering real problems. That's why we always say that before Startup Mode, there's Research Mode.