S1. E7. - Conversational marketing with Aoife O'Connell

A TABLE AT THE BACK - A podcast by Branka Injac Misic and Laura Luck

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Yo Aoife, you can totally sit with us! This week we were honoured to chat with Aoife O'Connell of Yarnly – a chatbot developer with attitude! This charismatic Irish ex-pat shared so much valuable content about: - Her epic story and what led her to Yarnly - Chatbots (what they are, how they work, why they are cool AF) - How she maps out her chatbots and the type of talent she works with to bring them to life - The importance of soft-skills in a digital world - How Yarnly is using their mission and values for empowering women and parents to change the future - The future of conversational marketing and voice user interfaces - Her upcoming Build a Bot workshop in Australia Here are the links to content and workshops we mentioned in the podcast episode: - Get tickets to Aoife's upcoming Build a Bot workshop: https://www.eventbrite.com.au/e/2019-tickets-62295744248 - Free Customer Journey Map (MIRO) for anyone who wants to get started with CX: https://miro.com/templates/customer-journey-map/ - Invision article about product design hiring for soft skills: http://www.invisionapp.com/inside-design/hiring-survey