Making the most of the return of events with Shannon Kilgariff

Hamilton Fraser Cosmetic Podcast - A podcast by HFIS group

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Summer may be over, but with an array of aesthetics events to attend this autumn including CCR, and our own Aesthetics Business Conference, we are excited to welcome Shannon Kilgariff, editor and content manager at the number one learning resource and events company for medical aesthetic practitioners, Aesthetics Media. In this episode of Aesthetics Unlocked, Shannon shares her vision for the Aesthetics Journal – the industry touchpoint that helps us all stay connected each month – and offers her tips and tricks for making the most of events. What has she changed under her stewardship to stay relevant? What are the secrets to a successful event? What can we learn from live events now that they’re back? And how do you select which events to attend when there are so many to choose from? From the importance of content and freebies to the aesthetics of the stand, tune in to find out all you need to know, including Shannon’s response to our new closing question for season three, “who would you most like to interview, and why?”