Clothing Brand Building 101
Ageless - A podcast by Kit Keenan - Fridays
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This week, we sit down with Daily Drills founders Kennedy Crichlow and Mary Ralph Lawson. Kennedy and Mary Ralph started their athleisure brand Daily Drills in 2020 and have since built a loyal customer base and online community driven not only by effortless styles that easily transition from work to working out, but also by the Daily Drills lifestyle. In this episode we get into the nitty gritty details on how to start a brand from manufacturing, to distribution, to marketing and beyond. There's no gatekeeping when we accept there is room for every brand- especially in the fashion industry. We hope you love this episode as much as we loved recording with Kennedy and Mary Ralph! Be sure to check out Daily Drills at shopdailydrills.com and on Instagram @dailydrills and let us know your thoughts on this episode @agelesspodcast or @kitkeenan and @cynthiarowley