016 Mikael Dia: Data-Driven Decisions with the Founder of Funnelytics

Agency Forward - A podcast by Chris DuBois - Tuesdays

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Hey everyone, today I’m joined by Mikael Dia.

Mikael is the founder of Funnelytics and a former agency owner. As a previous user of Funnelytics and a firm believer in the power of offers, I was excited to get Mikael on the show to discuss how agencies can productize their offerings.

In the episode, we discuss:

  • How to make data-driven decisions in your marketing
  • How to better set client expectations through visualization
  • The need for specialization to develop repeatability
  • and more…

You can learn more about Mikael at Funnelytics.io and on LinkedIn.


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