016: Pro Panel: Sales and Marketing Alignment
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Our December 2019 Agile Marketing Indy live event featured a stellar panel of sales and marketing professionals. Hear from: Brad Brown, Senior Business Development Manager at Zylo; Sarah Harnish, Marketing Manager at Denison Parking; and Dawn Jones, CEO of 29Eleven Media – as they discuss growing sales and marketing alignment from the ground up, how to better communicate between both departments, and how strike a balance between a marketing-managed and sales-personalized brand. Thank you to Sandler for hosting our event and to Share Your Genius for producing the Agile Marketing Podcast: https://www.shareyourgenius.com/