Ep 98: Using Your Story To Build Your Brand (ft. Matthew Williams)

AIM PODCAST - A podcast by Doug Elks - Thursdays

Doug is joined by Fropro founder Matthew Williams. Matthew shares his story and a lot of the challenges he experienced growing up that lead him to be the leader and entrepreneur he is today. He explains the importance of using your story to build your brand. He dives into how he came up with the idea to start Fropro and how the brand has grown overtime.