YouTube's Rise to the Top

YouTube is a vital online platform and a huge player in the attention economy. But it wasn't always a billion-dollar platform for daily vloggers, podcasters, gamers, and more. It used to be a place where you could watch fun viral videos, like "Double Rainbow," "Annoying Orange," or "Gangnam Style." Now, everything on YouTube seems to have gotten out of control. Mark Bergen, technology reporter at Bloomberg, recently wrote a book called, Like, Comment, Subscribe: Inside YouTube's Chaotic Rise to World Domination, and he joins us to discuss YouTube's relationship with Google, the behind-the-scenes of how it became so popular, and how YouTube has affected how we use the internet today.