Ep 195: Next-Level Writer – Develop Your Macro Plan to Level Up

Ann Kroeker, Writing Coach - A podcast by Ann Kroeker

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[Ep 195] I’m not by nature a planner. I am, in fact, more of a tumbleweed. You know what I mean? If I went with my personality, I’d be blown around with no particular direction—wherever the wind sent me. On Being a Writer - Chapter 10 Excerpt I wrote about this tendency of mine in On Being a Writer, the book I wrote with Charity Singleton Craig. In Chapter 10, entitled “Plan,” I explain why I decided to be a little more intentional about creating a plan for my writing life: I traveled out west the summer of 2013. As my family and I barreled down a New Mexico highway through a barren landscape, we saw a storm. Winds, like a giant, invisible broom, swept sand up and around. Swoosh! Currents pushed against the side of our vehicle, and debris shot across the road. “Look!” I pointed. “A tumbleweed!” It hopped over the fence and bounced like a beachball twice to cross the highway, before soaring high over the fence on the other side, disappearing into the swirling dust. I had to shout over the roar of the wind for my husband to hear. “I always wanted to see a tumbleweed, but I didn’t realize I’d see it under these circumstances!” I’d only seen tumbleweeds in movies and cartoons. This was my first glimpse of the real thing, and realizing that its movement depended on violent, threatening gusts, I decided to stop comparing myself to a tumbleweed. In my Midwestern mind, tumbleweeds had seemed sort of go-with-the-flow, lazily rolling across the desert in whatever direction a puff of wind might send them. That’s also how I viewed my life as a writer. I didn’t plan my direction much or set definitive goals; I just went where the wind blew. In the early days, I could never quite see the big picture through the blustery dust of the tumbleweed approach. When I stopped being buffeted about, I was able to schedule my weeks and days to align with the vision I have for my writing life. I developed a long-range plan, hoping to look back decades from now and say, “I’m glad I invested in the creation of that work,” instead of, “What was I doing all those years?” But watching that storm hurl the hapless tumbleweed, I realized I didn’t want to be blown completely off the path. I wanted enough control to dig in and stay for a while, especially if I liked where I’d landed. So I’ve abandoned the tumbleweed analogy... My planning isn’t perfect; unexpected events, both good and bad, can throw me off. Nevertheless, my writing life is taking root and growing; I’m making significant, measurable progress each day. I still leave room for serendipity—a phone call from an event planner looking for a conference speaker, or a publisher wanting to hire a writing coach to work with one of their writers, or a magazine editor requesting a 2,000-word article on a topic of my choice. I...submit my work to websites and magazines, collaborate with other writers, coach high school students and adults in their craft, and publish articles at my own website...Clarity. Vision. Organization. Planning. I’m not waiting for the writing life to randomly bounce across my path. And if the wind whips up a surprise for me, I’m ready.1 Macro- and Micro-Level Planning Over the years I’ve learned to be more organized and deliberate at the macro level and micro level. The macro level is that long-range planning that looks at the big picture of where I want to be in the next year or two. I break that down into quarterly goals. They often evolve, but I like to have projects I’m working toward, even if the schedule shifts. Then there’s the micro level, where I plan at a practical level. Now, the micro level is where the magic takes place. But the thing is, it’s not magic at all. I make a plan and work the plan. At the micro-level, I break a project into manageable tasks and schedu...