How to engage high level executive into your innovative project - 3 methods that work.

"I don't know how to speak to the CEO and Board of Directors team and convince them to allocate their time into my innovative project." We had a FB Live and I explained 3 methods which you can use if you struggle with catching the attention of CEOs and Board of Directors team and you find it hard to engage them into your innovation, startups project. 1. Show money and BMC not features. 2. Calculate staff turnover cost. 3. Show CEOs how you will protect the big corporate brand. Please grab this podcast if you stuck in traffic :):) I hope I help you a little in your corporate innovation effort. Good luck !!!