What do you think about building a lead generation ad that is actually a conversion ad on Facebook?

Ask Frank Kern - A podcast by Frank Kern - Mondays

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What do you think about building a lead generation ad that is actually a conversion ad on Facebook? First step is the freebie/lead collection. Next page is a low ticket offer and order bump, then upsell.  It's fine. You just have to be prepared for them to a. not click to the next page...