Uncover the ROI of all your marketing activities
Attributed - A podcast by Dreamdata - A podcast by Dreamdata - Mondays
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Calculating Marketing ROI is so much easier when you do it in a structured way.But there is so little structure in all those marketing initiatives that most of the companies choose to trust guts that it works rather than calculating the actual ROI.We’re close to cracking this code!And we want to share it with you.- Which activities are profitable?- How to manage budget allocations?- How to prioritize spend or cut costs?Mikkel Settnes Director of Data Science at Dreamdata is going to walk you through the New ROI Report feature and explain how to use it to be able to see all your popular network performance metrics and import additional offline cost data directly into the report, using a Google Sheet.Connect with Mikkel Settnes: https://www.linkedin.com/in/mikkel-settnes-565871a9/Connect with Laura Erdem: https://www.linkedin.com/in/lerdem/Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.To stay updated on all things Dreamdata and B2B go-to-market:👥 Follow us on LinkedIn: Dreamdata 💬 Join Our Community on Slack: Dreamdata Community 🎙️ Subscribe to Our Podcast: Don't miss out on future episodes! Follow us on Apple Podcasts or Spotify and leave us a comment or review. 🔗 Visit Dreamdata's Website to see how we can help you connect your marketing to revenue: Dreamdata.io