Aging Population, Transforming Market, Chinese Competition: The Future of Japanese Auto-market

In this podcast, Yoshiaki Kawano, a Japanese LV Forecasting expert, joins us to discuss the automotive market. Together, we delved into the reasons why, despite challenges such as high inflation, the market is posting robust growth. While the market improves in the short term, we also discussed the long-term worries, including an ageing population as a larger proportion is less inclined to own or replace vehicles. In the final segment, we discussed how Japanese carmakers are facing tough competition from Chinese carmakers, particularly in the Electric Vehicle segment, and whether J-OEMs have a chance to reverse the trend or not. Listeners are expected to gain valuable insights from the discussion into the market’s current conditions & future state.