6 things you think you know about MBA essays (but might not): B-Schooled episode 130
B-Schooled: Get Your MBA Admit - A podcast by Stacy Blackman Consulting, the leading MBA admissions consulting firm - Wednesdays

We all know how to write, so what could possibly go wrong in an MBA application essay? Lots of things, as it turns out. In this podcast we dive into 6 tips for MBA essay writing that even the most confident writers sometimes miss. This will include: Directly answering the question asked The active vs the passive voice Writing an attention-grabbing first (and last) sentence The STAR format and why it is your friend Structuring your essay clearly Writing in a way that is clear, simple and concise Even if you think you have everything covered for your essays, be sure to give this podcast a listen.