Can PLG and Traditional Sales Play Well Together? with Shanee Ben-Zur

B2B Growth - A podcast by Sweet Fish

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In this episode, Benji talks to Shanee Ben-Zur Chief Growth & Marketing Officer at Crunchbase.Today's discussion centers around how to have your product-led growth motion - self-serve, and your traditional sales team, play well together. This is a breakdown of a hybrid model that can bring alignment and new possibilities to your organization.