Say Goodbye To MQLs, No Thanks To MQAs & Hello To Opportunities

B2B Marketing Exchange - A podcast by Demand Gen Report

Categories:

Co-hosts Klaudia Tirico and Kelly Lindenau are back with a brand-new episode of the B2BMX Podcast with a keynote session all the way from our Next-Level ABM event in June. Forrester’s Terry Flaherty discusses some major insights into the process, systems and cultural issues with both MQLs and MQAs. The ongoing debate between MQLs and MQAs continues and we’re here to get another perspective to solve the debate.