Episode 55: Tom Stein sheds light on state of the B2B marketing agency marketplace
B2B Marketing Podcast - A podcast by B2B Marketing
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In this episode of The B2B Marketing Podcast, David Rowlands, head of content at B2B Marketing, sat down with Tom Stein, the chairman and chief growth officer of Stein IAS, to discuss the state of the B2B marketing agency marketplace. Tom and David discuss everything from the changing role of marketing, to what recent mergers and acquisitions mean for B2B, to how to attract and retain quality staff. Looking for those links discussed in the episode? You can find those here: Ignite USA: https://www.b2bigniteusa.com/ UK Agencies Benchmarking Report: https://www.b2bmarketing.net/en-gb/free-downloadable-guides/b2b-marketing-uk-agencies-benchmarking-report-2022 Propolis: https://www.b2bmarketing.net/en-gb/propolis-be-big-head