Ethical Copywriting And Sales Psychology For Customer Engagement With Stephanie White

If you want to connect with your customers, you need to know how to engage with them effectively. If your only focus is to sell to your customers regardless of how you present your product or service, you're not doing your company any good. In this episode, Krissy Chin discusses powerful insights about ethical copywriting and sales psychology with Stephanie White. Stephanie is the founder of By The Way Creative, a copywriting agency for creative coaches and service-based businesswomen. She shares the processes in her business that are a game-changer for success, giving us a unique perspective that would let us connect with customers. Instead of simply convincing your target audience to acquire the product or service you're offering, Stephanie talks about her entrepreneurial journey, for example. Let's dive into transforming your social media bio to attract ideal clients and learn to communicate with them the right way!