#PowerPlay: How to Build a Brand

Today on the show we’re continuing our Power Play series, where Jayson gives you advice on the different aspects of life and business to help you become a top dog! Today Jayson talks about how to build a successful long lasting brand. Jayson discusses what he and his company went through while creating a new brand for themselves, and the struggles that come along with it, and why he’s so excited for the new direction. He also talks about some other brands and why they’ve been so successful. Highlights: Promote yourself enough that the people around you get annoyed Focus on the people that believe in you The three rules for building a successful brand internally Story of creating a new brand for Pink Energy Don’t feed into the hate, focus on helping the customer instead Figure out your company’s focus Create a 40 second elevator pitch You have to be all in on your brand What is your brand’s mission? And much more… GET A COPY OF OWN YOUR POWER - AN AMAZON’S NUMBER 1 BOOK RELEASE! Immerse yourself with 8 key life-changing principles, worksheets to create your own map, and how to reach another level of your game!  It’s all Real Life Stories! It’s You vs You! Warning: This book is not suitable for pessimists, excuse-makers, and haters! SPONSORS: The Jordan Harbinger Show - Check out jordanharbinger.com/start for some episode recommendations Bambee - Visit bambee.com/underdog ShipStation - Ship more in less time with ShipStation.com use my offer code, TRUEUNDERDOG to get a 60-day free trial Credit Karma Credit Cards - Go to CreditKarma.com or the Credit Karma app to find the card for you Audible - Visit Audible.com/thebiglie PINK ENERGY is the leading solar energy company installing solar panels and solar power for homes.  Looking for a job in the Energy Industry Serving Communities? Join the solar movement! www.Powerhome.com/careers Social‌ ‌Media:‌ Check out Jayson’s website: https://www.jaysonwaller.com/ ‌ Follow True Underdog and Jayson Waller on your favorite social media channels and digital podcast platforms: https://linktr.ee/trueunderdog True Underdog is a Top 3 Entrepreneurship podcast on Apple hosted by Jayson Waller, CEO of Pink Energy, one of the fastest-growing private companies in the USA, and his high-profile guests share motivational tips, inspiring stories, and business-building lessons to help each listener grow in their entrepreneurial journey. Reach‌ ‌out‌ ‌to‌ ‌Jayson‌ ‌directly‌ ‌at:‌ ‌ [email protected]‌ ‌ Learn more about your ad choices. Visit megaphone.fm/adchoices