95: Perfecting your Public Relations with Wendy Serrano, CEO MilkPR

The ABIC Podcast - A podcast by Aesthetic and Beauty Industry Council

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Today my guest is Wendy Serrano of MilkPR, A boutique creative house with a knack for all things, social media, PR, digital and events. After doing some serious hustling and cutting her teeth for various fashion brands, Wendy Serrano quit her every day nine to five, to take on her inner #girlboss with the launch of milk. Wendy is a strategic communicator, publicist and an extraordinary creative recognised for her experience, passion, reputation and authenticity. With more than six years experience in the industry specialising in, social media, digital marketing, events and publicity, Wendy has worked with some of the country’s most recognised brands in the fashion, food and lifestyle space including GHD, Sabo Skirt, Dissh Boutiques and Scotch and Soda to name a few. I couldn’t think of a better time to bring this episode to your ears considering now if the perfect time to be working on your business while you cannot work in it and too is going to give you all the tools and advice you need to create a kick ass PR campaign to gain traction and exposure for your beauty business once the light at the end of the tunnel is clear to be seen. To find out more about Wendy and MilkPR you'll find them here: http://milkpr.com.au/ and here @milkpr.aus  Thank you to today's BeautePartner Private Label Skincare. Start your own natural, vegan product range for just $500 today! Don't forget to join our online Facebook community here where thousands of like-minded business owners you like keep each other supported and connected with the latest in the professional beauty industry. If you would like to stay up to date with the latest from Beaute Industrie you can subscribe to our monthly newsletter here. Beaute Industrie Podcast is an independant podcast that operates with the support of our listeners (that's you!) So if you would like to support the show, we would very much appreciate that. Hit 'subscribe' on Apple Podcasts or 'follow' on Spotify, and leave a review if you're feeling especially generous. Your host for the podcast is @tamarashawreid and we're at @beauteindustrie