Buss It Challenge | Before They Were Famous | Who is Erica Banks?

Before They Were Famous - A podcast by Michael McCrudden

Before The Buss It Challenge would help rapper Erica Banks blow up on social media and secure her a contract with Warner Brothers Music. Before The Buss It Challenge would see celebrities the likes of Monica, Rico Nasty, and even Iggy Azalea taking part on TikTok. Before The Buss It Challenge would be seen in more than one million unique Tik Tok videos at the time of this recording. All things considered, Tik Tok has only been around a relatively short amount of time, but there are few social media platforms more successful these days at kicking off viral trends, in the last little bit alone we’ve seen the rise of clown core a musical adaptation of Disney’s “Ratatouille” and, of course, that fantastic mix of Cranberry Juice and skateboarding. But these past few weeks, the latest trend blowing up across Tik Tok has finally arrived and it’s called: “The Buss It Challenge”, named after Erica Banks’ track: “Buss It”. The trend involves participants showing themselves in a normal, everyday, cozy attire before suddenly cutting to themselves all glowed-up and, often, twerking. While Banks’ song was originally released in the middle of last year, it really didn’t take off until this year’s recent trend. So, if you’re looking to Buss It Out yourself, I’m about to give you guys a rundown on what this craze is all about.