How to Crack Your Product Strategy | Jackie Bavaro (PM Author)

Behind the Craft - A podcast by Peter Yang - Fridays

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My guest today is Jackie Bavaro, author of Cracking the PM Career and Cracking the PM Interview, two of the most popular books on product management out there. Jackie was also head of PM at Asana. I spoke to Jackie about: 1. How to be more strategic 2. How to define a great vision and strategy for your team 3. How to communicate your strategy to the rest of the company There are so many misconceptions about strategy, but Jackie makes everything crystal clear. Consider subscribing for more great interviews every week. Chapter timestamps: [00:00] Three parts of a great product strategy [02:56] A personal story on why strategy matters [07:05] Vision, strategic framework, and roadmap [10:29] When to start thinking about strategy [13:35] How to bring your vision to life [16:47] Breaking down the strategic framework [17:13] Master the framework for market domination [22:04] Think of a roadmap like a charcuterie board [25:09] A checklist is not a strategy [29:11] How to get exec buy-in for your strategy [31:54] Communicate principles to guide decisions Where to find me: Newsletter: https://creatoreconomy.so/ šŸ“Œ Subscribe to this channel ā€“ more interviews coming soon!