Reimagining Retail: Gen Z’s Path-to-Purchase—What Most Folks Get Wrong About Them and How Social Media Influences In-Store Behavior | Sep 18, 2024

On today's podcast episode, we discuss what people get wrong about Gen Z’s path-to-purchase, their relationship with stores, and how they differ from millennials. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Blake Droesch and Paola Flores-Marquez.   Follow us on Instagram at:  https://www.instagram.com/emarketer/ For sponsorship opportunities contact us:[email protected] For more information visit:  https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at [email protected]  For a transcript of this episode click here:  https://www.emarketer.com/content/podcast-reimagining-retail-gen-z-path-to-purchase-how-social-media-influences-in-store-behavior   © 2024 EMARKETER