The Daily: Questions About TikTok, YouTube Diversifies Its Revenues, and Shopping in WhatsApp Messages | Nov 28, 2022

Behind the Numbers: an EMARKETER Podcast - A podcast by eMarketer

Categories:

On today's episode, we discuss why TikTok downgraded its revenue expectations, what concerns us the most about the company, and how big of a digital ad player it can actually become. "In Other News," we talk about YouTube letting folks buy products in Shorts and whether people want to buy things in WhatsApp messages. Tune in to the discussion with our analyst Debra Aho Williamson.   For sponsorship opportunities contact us:[email protected] For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at [email protected]    © 2022 Insider Intelligence    Connected TV makes television advertising a whole lot easier. With precision targeting and accurate measurement, brands can drive performance and tap into TV’s impact and prestige. MNTN makes it even easier—and more effective—with a self-serve, performance-driven marketing solution.   Get started today.