12: Wholesaling and Marketing with Sharon Vornholt

Wholesaling real estate is a popular topic on BiggerPockets and often one of the first strategies used by newbies to build cash reserves. However, wholesaling is a business that requires certain systems, strategies time, and sometimes even cash to prosper at. In today’s episode of the BiggerPockets Podcast, we talk with expert wholesaler and marketing whiz Sharon Vornholt about some of those strategies and techniques that she uses to make an income as a full time wholesaler. Read the transcript for Episode 12 with Sharon Vornholt here In Today’s Wholesaling Podcast, We Cover:An easy, cheap (free!) way to find more cash buyers than you can handle.The first step for wholesalersSharon’s primary source of leads for motivated sellersThe step-by-step process for making money as a wholesalerDouble-closings vs. an assignment: Which is best?How Sharon closes deals with no money whatsoeverTypical response rates from direct mail campaignsWhy “pain” is a great thing to discover…Awesome strategies for negotiating with sellersThe mistake Sharon made when starting out… and how you can avoid it.What the key to success really is.Links From the Wholesaling Show:Wholesaling Articles on the BiggerPockets Blog:What Is A Double Closing? A Real Estate Wholesaling How ToExit Strategies For Wholesalers. What Is A Double Closing?How to Start Wholesaling: Getting Past The Education and Into the FieldDon’t Start Wholesaling Until You Read This: Wholesale Advice from a Fix and Flipper9 Reasons You Couldn’t Find A Buyer For Your Wholesale DealBiggerPockets Podcast 11: Flipping Houses 101 with J ScottListSource.com – (Motivated Sell Lists for Direct Mail Campaigns)Books Mentioned in the ShowRich Dad Poor Dad by Robert KiyosakiSuccess Principles by Jack CanfieldTweetable Topics:“Wholesaling is about relationships.” (Click to Tweet!)“When negotiating, learn to adjust the other person’s expectations” (Click to Tweet!)“Learning how to buy property for the right price is the difference between success and failure.” (Click to Tweet!)“It’s all about marketing. You have to have leads in order to get deals.” (Click to Tweet!)“Anyone who claims to know everything about anything is full of crap.” (Click to Tweet!)Thank You! Thank you again to everyone who has subscribed in iTunes to help make us one of the top business podcasts in all of iTunes! We’re up to 166 5-Star Reviews so far with over 89,000 downloads! Every subscription in iTunes and every review helps us reach more people – so thank you! About Sharon Sharon Vornholt is a professional real estate wholesaler who began investing in real estate in the Louisville, KY area in 1998. While she has done both rehabbing and buy and hold investing, her primary area of focus now is wholesaling. Sharon is a regular contributor on the BiggerPockets blog and an avid blogger on her own site, LouisvilleGalsRealEstateBlog.com.Sharon’s BiggerPockets ProfileSharon’s BiggerPockets Blog ArticlesSharon’s Facebook Page