138: Self Storage, Systems, and SEO with Michael Rogers

Self storage is one of the most passive forms of real estate investing out there, but only if it’s run correctly. On this episode of the BiggerPockets Podcast, you’ll learn from CPA and real estate investor Michael Rogers about the process of finding, rehabbing, and cash flowing self storage units—and they systems that have allowed Michael to buy 350 units and partially quit his job. In This Episode We Cover:Michael’s thoughts on having a part time job while investing in real estateHow he bought a duplex while still a studentWhat you should know about loan to valueHow to find the right sub contractorsHow Michael got into self storageTips for investors looking to start with self storageWhy you should be aware of the “Declining Spiral“How he structures his system to get clients for storage rentalsHow auctions work when tenants don’t pay the rentWhat you should look out for in the self storage nicheThe software that Michael uses3 lines of defense for self storageHow to find tenantsHow he uses Search Engine Optimization to his benefitThe numbers involved in his dealsWhy he’s an active BiggerPockets memberAnd SO much more!Links from the ShowBiggerPockets ForumsBiggerPockets WebinarBiggerPockets Calculator50% RuleBiggerPockets PodcastAutomating Your Investing, Long Distance Rehabs and Spec Building with J ScottGrowing Your Real Estate Company Into a $30 Million Dollar Business with Brian BurkeMy Latest BRRRR is Rehabbed and Ready to RentBiggerPockets FilesEasy Storage SolutionsUncleBobsPublicStorageSSABooks Mentioned in this ShowThe Millionaire Real Estate Investor by Gary Keller and Jay PapasanEvery Landlord’s Legal Guide by Marcia Stewart and Janet PortmanThe Essays of Warren Buffett by Warren BuffettBrandon Turner’s Book: Investing With No or Low Money DownTweetable Topics:“When you are at that job and you’re doing that work, you got to give it your 100%.” (Tweet This!)“You always look at how much cash are you going to lay out and then what it’s going to bring back in time.” (Tweet This!)“Find out what the big guys are doing. You don’t have to reinvent the wheel.” (Tweet This!)Connect with MichaelMichael’s BiggerPockets ProfileMichael’s Company Website