How I Built a $375,000 Business Working 15 Hours per Week (Full Guide) | 057

The Nathan Barry Show - A podcast by Nathan Barry - Thursdays

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Today I'm joined by Corina Holden, who turned her fashion blog into a $375,000/year business with a mix of digital products, subscription software, and a proven system that helps women build confident wardrobes.Corina breaks down how she built multiple revenue streams through Meta ads, Pinterest, and automated systems - sharing how she's grown with 35% profit margins while raising five kids.Then I work with her to map out a path to $250K in take-home pay with less hands-on time, transitioning from her current 15-20 hour workweeks to a more automated business that can run while she's away.You'll get both tactical marketing insights and high-level strategy: from testing ad creative and leveraging Pinterest to creating Creator Flywheels that let you scale without sacrificing family time or freedom.Timestamps:00:00 Introduction01:16 How to Build a $2 Million Creator Business02:39 Finding Your Customer Pain Points03:55 Starting a Blog That Makes Money05:21 First Digital Product Launch06:51 Meta Ads Strategy for Digital Products15:26 Email Welcome Sequence Strategy24:06 Creator Business Revenue Growth Analysis31:56 Building Recurring Revenue with Software35:36 Balancing Business Growth with Family Life36:09 Setting Profit Margin Goals37:07 SaaS Product Customer Analysis38:50 Digital Products vs Software Revenue Models39:33 Growing Software Sales as a Creator40:50 How to Simplify Subscription Pricing46:44 Business Partnership Strategy for Creators49:20 Pinterest Marketing Strategy51:15 Creating High-Quality Blog Content52:34 Building a Pinterest Marketing System57:20 Scaling Meta Ads Successfully58:01 Niche vs Broad Market Strategy01:04:51 Closing ThoughtsIf you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.Learn more about The Nathan Barry Show: https://nathanbarry.com/show Follow Nathan:Instagram: https://www.instagram.com/nathanbarry LinkedIn: https://www.linkedin.com/in/nathanbarry X: https://twitter.com/nathanbarry YouTube: https://www.youtube.com/@thenathanbarryshow Website: https://nathanbarry.com Follow Corina:X: https://twitter.com/nowthaticando Website: https://nowthaticando.com  YouTube: https://www.youtube.com/c/frumpfighters Instagram: https://www.instagram.com/nowthaticando Instagram: https://www.instagram.com/frumpfighters LinkedIn: https://www.linkedin.com/in/corinaholden Featured in this episode:Frump Fighters: https://www.frumpfighters.com Todd Herman (90 Day Year): https://www.toddherman.com Kit: https://www.kit.com E-Myth Revisited (Book): https://www.emyth.com Highlights:02:00 Teaching High-Value Skills and Niche Pursuits05:21 The Power of Leverage58:35 Scaling Strategies01:02:15 Decision-Making Frameworks01:07:31 Corina's Flywheel