Dean from FortyIQ.xyz: The Art of Storytelling in Crypto

In this conversation, Dean shares his journey into the world of crypto and storytelling, emphasizing the importance of personal branding for founders in the Web3 space. He discusses the philosophy behind his agency, FortyIQ, which advocates for simplicity in storytelling and marketing. Dean highlights the emotional aspect of storytelling, explaining how it can create a deeper connection with audiences compared to mere facts. He also explores the relationship between a founder's personal brand...