S3E11: 'Full Stack' Marketing for Web3 w. Mark & Carolyn from Blokhaus.

Blockchain Won't Save the World - A podcast by Anthony Day - Saturdays

Marketing Blockchains AND Blockchains for Marketeers! The emergence of Web3 requires new marketing skills and brings new tools for marketeers. Join us for a marketing masterclass from the team at Blokhaus.Web3 isn't just cringey crypto parties and expensive stadium sponsorships. Ecosystems and network effects are critical to sustain decentralised communities, and like it or not, that means customers, developers, VCs, apps and infrastructure providers need to find each other. There are also cringey parties, and we'll be talking about those too!In this LinkedIn Live session, we discuss:- What is a 'full stack' Web3 marketing agency- The difference between marketing Web3 products, apps and services vs. ’traditional’ marketing- New Web3 ‘tools’ for marketeers, and how they change / enhance the marketing mix- Which industries or brands have made the best impact in Web3- The recipe for a successful Web3 event- How can traditional marketeers increase their learning and awareness of Web3 and Web3 tech