Michael Rubin on Building Fanatics Into a Billion-Dollar Empire

In this exclusive interview, Michael Rubin — founder and CEO of Fanatics — shares the remarkable journey behind building one of the most powerful companies in sports and e-commerce. He tells the story of his journey to becoming a billionaire entrepreneur with deep ties to the NBA, NFL, and global athletes & musicians like Tom Brady & Travis Scott. Rubin opens up about the mindset, hustle, and pivotal moments that shaped his path. Rubin discusses how he scaled Fanatics into a sports merchandising giant, and the key business principles he lives by. He also dives into leadership lessons, risk-taking, and what it takes to stay ahead in fast-moving industries. Whether you're an aspiring entrepreneur, a sports fanatic, or someone inspired by success stories, this conversation offers rare insight into the mind of a visionary who turned passion into a business empire.