How to Treat Your Book Like a Business: Marketing Secrets for Authors - BM456

Ever thought about using a creative brief to make writing and marketing your book easier? This week's guest expert is Peter Murphy Lewis, founder of StrategicPete.com and fractional Chief Marketing Officer. Peter is known for turning complex marketing ideas into clear, useful strategies. He explains how to treat your book like a business, and how to tackle your marketing fears. Learn how a creative brief can act as your "road map" to success and why book marketing should start before you fini...