When Should Authors Invest in PR?
Book Marketing Simplified - A podcast by Jenn Hanson-dePaula - Wednesdays

A lot of online advice about book marketing includes hiring a Public Relations specialist. But what do PR agencies and publicists do, and at what stage of an author's career is it a good idea to hire one?LINKSMary O'Donohue, Strategic Media Coach and AuthorThe Author Circle