272 | How To Build A Thriving Brand Community (Examples From Top Brands)

Learn how to build a thriving brand community or a brand group with examples of brand communities from top brands.  👉 Learn more: https://brandmasteracademy.com/brand-master-podcast/ First, you’ll discover what a brand community is and how it can help growing brands attract passionate groups of followers, fans, and customers. Next, you’ll discover the step-by-step process you can use to build and grow your own brand community including: Getting clear on your audience and their passions with audience research. Developing your brand strategy and differentiation to attract the right people. Defining the goals for your community so your followers and contributors get value from returning to your group. Choosing a community platform like Slack or circle.so to bring your people together and plan the engagement of your group. Finally, we’ll explore some of the best examples of brand communities including the Harley Davidson H.O.G brand community as well as Apple’s and Starbucks’ brand communities. For more brand strategy resources and downloads visit https://brandmasteracademy.com/