Finding Fans of CPG Brands w/ Kat Bethmann

Due to the pandemic, digital Marketing has become even more essential to Consumer Packaged Goods brands. Kat is a Marketing Communications Manager at Suja Juice; a brand that uses a High Pressure Process (HPP) to produce fresh and nutritious juices. Kat shares the following:What inspired her to pursue marketing communications. What it’s like to transition from a digital marketing agency to the Suja Juice brand.The Suja Juice background and how they nurture and grow their community.Check out the resources below for more information:[email protected] https://www.linkedin.com/in/katwardellbhttps://www.sujajuice.com/@lovesujaCeltra’s websiteFind this interview and many more by subscribing to BRAND-SIDE on Spotify, Apple Podcasts, or our website. Listening on a desktop & can’t see the links? Just search for BRAND-SIDE in your favorite podcast player.