Design Thinking in Small Business and Why The Best Content Strategy is Empathy with Ale Wiesck

Design-thinking and human-centred design. Frameworks that I personally think could save a lot of heartaches, wasted resources and energy if we all applied it in our businesses. I talk to Ale Wiesck. Ex Microsoft, Ex OPSM and Ex Sieman’s in Digital Marketing, Comm’s and PR, dissecting these concepts to articulate just why these frameworks are critical for small businesses, personal life and HOW you can start applying the methodologies immediately. Follow me on @anitaonchi and our team on @wordfetti.