Episode 13: Branding Strategy is Critical for Business Success

What is Branding and a Branding Strategy? In this episode, I cover, at a high-level, what branding is and what a branding strategy is, as well as what it is not. I share about a common misconception that many small business owners have about what a brand is and what branding includes. Lastly, I share with you WHY having a branding strategy is critical for your business success! If you are a small business owner wondering what branding really is, how it can help, and why it's imperative that you focus on it, this is the episode for you! If you need help with thinking through your brand, and/or bringing it to life, let's connect!  DM me on Instagram at @kimberlygayleconsulting Email me at [email protected]