Million Dollar Exits Ep.8 with Alex Isora: How To Create An Acquire-Worthy SaaS
Build In Public Podcast - A podcast by Karthik Puvvada (KP)

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Welcome to the eighth episode of “Million Dollar Exits” - a special series brought to you by The Build In Public Podcast.This episode features Alexander Isora - founder of Unicorn Platform, a SaaS tool that Alex bootstrapped, grew and sold after ~4 years.In this interview, Alex and KP tackled different topics about Alex’s experiences throughout his journey and their personal thoughts about:● Why Alex started Unicorn Platform● His thought process when he was still starting● His zero to one phase; how Alex got his first customers● Unicorn Platform’s validation as an idea and its growth pace● Switching from a lifetime deal as a business model to MRR model SaaS● Alex’s key lessons and observations from his first $1000 MRR● How to create loyal customers and super fans● Preparing a product for acquisition from day 1● John, founder of MarsX and buyer of Unicorn Platform● The agreement between Alex and John upon the acquisition● Alex’s tips for people who want to have a successful exit● Misconceptions debunked through Alex’s experience● Reflections and advice for when failures come● How Alex manages the wide range of competition and copycats● Alex’s main goal for Unicorn Platform for the next 3 years Million Dollar Exits is a special podcast series that uncovers insider stories and actionable lessons with founders who went from an idea to 7-figure exits.It is a special segment within the Build In Public Podcast - an interview show where KP chats with ambitious startup founders, CEOs, and top Internet creators to unpack their stories, insights, and lessons.Shoutout To Our Episode Sponsor:Paralect is a venture studio built to design, build and launch a product for you that is ready to sell in under 2 months. Start with no-code or go full-stack right away.Visit their website: https://www.paralect.com/?utm_source=milliondollarexits Thanks for listening! Would love it if you can spread the word and share this with your friends/peers on Twitter/LinkedIn/other platforms. Links:Alex’s Twitter: https://twitter.com/alexanderisoraKP’s Twitter: https://twitter.com/thisiskp_KP's YouTube Channel: https://www.youtube.com/c/KarthikPuvvadaKP