This Is How Ryan Singer from Basecamp Builds Products

Struggling with prioritization? Want to know how the experts pick projects and scope work? Find out in this episode of Build, where Maggie talks to Ryan Singer, the Head of Strategy at Basecamp. Ryan has been shaping and building at Basecamp for over 16 years, and recently wrote a book on how they work called Shape Up. Maggie and Ryan dig into what it means to shape work, prioritization theater, how product decisions are really bets, and what happens when your product scope gets out of control.