Adapting to unexpected changes in business with Nicky Elliott (Wilder Ones)

How do you pivot and bounce back from business stumbles? That's what Nicky Elliott and I talk about today as she opens up about her journey creating Wilder Ones, a beautiful clothing brand she started just 18 months ago.  Nicky is 'evangelical about branding' and she generously shares her branding journey, why she doesn't regret any mistakes she's made along the way and what's next for Wilder Ones.  If you're a business owner worried to make a move in case you fail, this episode will make you laugh, give you courage and inspire you to try. Find Wilder Ones on Instagram: https://www.instagram.com/wilder.ones/ Visit Wilder Ones website: https://wilderones.co.uk/