E4: The benefits of podcasting as a marketing tool with Lucy Lucraft

In this episode I chat to Lucy Lucraft all about the benefits of podcasting as a marketing tool. Lucy is an award nominated freelance journalist and podcast producer based in Brighton. A former travel writer she has bylines with The Sun, Express, Lonely Planet, Stylist, Red, The Pool and Mother & Baby but now focuses on helping womxn make podcasts while making her own! We talk about: Why podcasting is great for building your brand What are some of the mistakes people make Important things to think about when considering starting a podcast Tips for creating artwork and choosing music that reflects the podcast well See more from Lucy: Lucy’s Podcast with Aja Barber Lucy’s Podcast What She Said Lucy’s Website Lucy’s Instagram To find more from Liz visit lizmosley.net and follow her on instagram at @lizmmosley