ESG Data: The Secret Driver for Financial Growth in Real Estate

In this episode of the ESG in Property Podcast, we’re joined by Matt Ellis, CEO of Measurabl, to explore the growing impact of ESG data on the real estate industry. Matt shares his journey from navigating the 2008 financial crisis to leading a pioneering ESG technology platform. Together, we uncover how sustainability data, when structured and applied effectively, can significantly enhance asset value, leasing strategies, and lending decisions.  Matt also addresses the limitations of conventional certifications, advocating for the use of objective, measurable metrics to accurately assess the sustainability of properties. He highlights how data on energy use, carbon emissions, and climate risk is transforming the way institutional investors and stakeholders make decisions, fundamentally changing how value is perceived in the property market.  This episode also touches on the importance of digitalisation in the sector, emphasising that organisations with a strong competency in data are positioning themselves to attract capital and gain a competitive edge. As real estate evolves, the ability to manage and interpret ESG data is becoming essential for navigating the future of the industry.  Whether you’re a property manager, investor, or ESG professional, this episode offers valuable insights into how sustainability metrics can be harnessed to drive both financial and environmental outcomes. Don’t miss this conversation about the future of real estate and the strategic role of ESG data.  Key Takeaways:    1. Measurabl makes subjective ESG data objective. Through an unrivaled data platform and flexible solutions, we quantify and catalyse sustainability to unleash the potential of ESG across the real estate ecosystem. 2. Its aim is to use sustainability data to enhance building value, leasing, lending, and securitisation.  3. Certifications have limitations; objective and measurable sustainability metrics provide more accurate assessments.  4. Analysing data on building characteristics, consumption, and projects is key to improving sustainability performance and financial outcomes.  5. Data on energy, carbon, climate risk, certification, and regulation is crucial to real estate value and transactions.  6. Sustainability data is transforming communication and decision-making among stakeholders.  7. Data competency is essential for attracting capital and conducting successful transactions in real estate.  8. Technology plays a pivotal role in driving digitalisation and sustainability across the industry.  9. The future of real estate lies in constant evolution, with data providing a competitive advantage.