236: Create Content Like A Pro

All roads should lead back to your business.Melissa crushes this week’s hotseat with her wildly-useful advice on seeing your content as interconnected spokes leading to your personal brand hub.  This genius approach lets you craft different messages that speak to various client groups, all while keeping your brand cohesive and engaging.If you’re lost in the weeds when it comes to how to attract your ideal clients, this one’s just for you.Topics discussed in this episode:creating contentpersonal brandsocial contentcontent pillarscontent spokessales conversationsbrand photographyowning your authorityzone of geniusrelatabilitynetwork growthLinkedIn™Submit your questions to [email protected] for an opportunity to get your hot seat with Melissa on the Burnout to All Out PodcastBUSINESS RESOURCES:▶ Save your spot for my FREE Lead Gen Masterclass: https://burnouttoallout.co/masterclass/ ▶ FREE Daily Lead Gen Checklist: http://www.burnouttoallout.co/linkedin-checklist▶ For more resources and information on Melissa’s current offerings: www.burnouttoallout.coConnect with Melissa:〉LinkedIn™: https://www.linkedin.com/in/melissa-henault/〉Instagram: https://www.instagram.com/melissa_henault/〉Get text updates by texting ALL OUT to +1 704-318-2285What listeners have to say:“Her energy is always refreshing. I love being able to apply her strategies to whatever my project is at the moment.”If you’re vibing with the Burnout to All Out Podcast, we’d love to hear from you! Your feedback helps us support you in establishing a profitable personal brand on LinkedIn while you build the business and life you dreamed of.Scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Be sure to let us know what part of this episode resonated with you the most! And if you haven’t done so already, give the podcast a follow so you'll be notified when a new episode comes out.Mentioned in this episode:Lead Gen Masterclass