#052 How To Find Customers Wanting To Buy 🐿️ - Alison Edgar

Breaking B2B - B2B Marketing & Demand Generation Podcast - A podcast by Sam Dunning - Mondays

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Want a pro LinkedIn hack to generate leads? Then listen to Alison Edgar! Alison Edgar is the director @ Sales Coaching Solutions Ltd - she teaches, start-up, micro, owner managed businesses and sales teams how to sell their fantastic products and services, over and over again. According to Forbes magazine "90% of start-up businesses fail", Alison made it her mission to flip this statistic on its head and give every business a fighting chance! Alison shares here story of working in various sales jobs and how she was able to prove her competency and enjoy high level sales roles, before going on to share her awesome LinkedIn hack to generate leads. We go on to discuss why and how you can scale the intent of any prospective customer you speak to. Alison has been crowned ‘The Entrepreneurs Godmother’ by a plethora of successful entrepreneurs including Dragon’s Den and Apprentice Winners. In recognition of her outstanding contribution to enterprise, Alison was invited to attend the Queen’s Royal Garden Party at Buckingham Palace and was named one of the UK’s Top Ten business advisers. She also regularly consults with Downing Street to give her opinions on the business landscape. Alison’s debut book ‘Secrets of Successful Sales’, is an international best-seller with over 120 5-star reviews, has been stocked in the Top 10 Business Books in WHSmith, and was featured in the Independent’s 2019 Top Business Books written by Women. Plus Alison shares why passion and standing out from the crowd is key in sales and business along with her top digital marketing tips to skyrocket your sales and business!