#144 Write INSANE Copy By Using Your Customers Words (that sells without being salesy) - Eden Bidani
Breaking B2B - B2B Marketing & Demand Generation Podcast - A podcast by Sam Dunning - Mondays

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π Why you SHOULDN'T go with what you (or your CEO) think is good for your copy Eden Bidani is a Conversion copywriter, Growth mentor and Secret anthropologist. She's busy driving crazy-good growth for SaaS, tech & DTC brands (with words). π Listen to Eden & Sam discuss their experiences as they provide tips and tools that you can utilise, to skyrocket your own sales & biz! - In this episode they cover: π The value of listening to your customers and your audience (people are immune to top-down approaches to marketing) π Where to source the right messages (message mining, interviewing your own clients/customers, running a survey, etc.) π How to turn that into marketing copy forβ¦ whatever you want to write (ads emails, landing pages, website copy) π WEB CHOICE For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk