#240 Category Content vs Commodity Content - Camille Trent

ā–ŗ What exactly is 'category content'? Camille Trent is Head of Content at Dooly & she has load of top advice to offer! šŸŽ§ Have a listen to Camille & Sam as they discuss their experiences & give you incredibly valuable tips, tools and insights that you can utilise, to skyrocket your own sales & biz! - In this episode we cover: šŸ‘‰ What is commodity content? šŸ‘‰ Which should you focus on? šŸ‘‰ A breakdown on how to win with category content šŸ‘‰ How to turn the content into sales revenue ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday: http://businessgrowth.email NICK BENNETT ā˜… LinkedIn: https://www.linkedin.com/in/nickbennett1/ ā˜… Web: https://www.alyce.com/ Please check out our sponsors: ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ Chili Piper - Advanced scheduling software that helps B2B revenue teams double their conversion rates, increase customer satisfaction, and reach new levels of productivity - https://www.chilipiper.com/bgs ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ Web Choice - We Build Custom Websites & SEO Strategies That Generate Leads & Sales: https://www.webdesignchoice.co.uk/ ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹ā‡¹

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Break free from sh*t b2b marketing. Join 1000s of legends tuning in weekly. (previously Business Growth Show). No background stories, BS or fluff. Tactical interviews with marketing leaders & practitioners. And solo episodes with specific marketing & website tips you can use today. Voted a Top 10 B2B Marketing Podcast by Cognism, Fame, Goldcast, B2B Marketing World and more. Try the daily newsletter and apply to work with Sam: https://www.breakingb2b.com/ Topics covered: B2B marketing, demand generation, inbound marketing, web design, SEO, digital marketing, revenue operations, outbound sales, B2B growth, go to market strategy (GTM)